David Lucido is founder and CEO of Sentient Hubs, the world’s 1st holistic simulation and scenario modelling hub. Sentient is a multi-award-winning ‘System-of-Systems’ scenario modelling hub addressing the need for real-world AI to help decision makers see the big picture, and model for consequences and trade-offs. David’s mission is to improve outcomes by enabling collective intelligence, or SentientAI. He founded Sentient Hubs in 2017 following the acquisition of world-class environmental science and technology from the University of Western Australia.